Sales Consulting and Services
We have all been through it, too busy to plan and rehearse a critical demo then try to “wing” it on the demo day. The demo is a disaster. It was too long, we showed the wrong features, and we actually created new customer objections. What’s worse, the great demo jock talked about every feature [...]
Most car buyers only have a simple understanding how it works and can only identify a small number of parts on the car. They often buy the car based simply on appearance and affordability. House buyers delegate the inspection to a hired professional, and primarily make a house decision today based on the location and [...]
